Volkswagen has always built cars for the people. Their brand name in both German and Chinese literally means the ‘People’s Car’. Today in China,...

— CONCEPT — As a real Brazilian, every single match of the national team is a holy ritual, we must watch it. But besides all the party & passion for...

Being Brazilian is having a bit of each nationality in their culture and daily life. The world lives in Brazil, it's time to take a bit of Brazil to the world. As a...

When it's about entertainment and technology, Sci-fi movies had inspired more than generations, but also the automotive market. Now imagine yourself driving a...

TalkingCar™ is an application that uses the data feed of telematics systems, location based services and artificial intelligence to create cars with personality....

Every year on March 31st at 8:30pm, people around the world turn off their lights to save energy: it's the Earth Hour. To contribute with this important act,...

Ultrabooks™ are ultra sleek, ultra responsive and have ultra long battery life. Our challenge: Define the new digital guideline for this new product. My...

Conceptual poster for Universal Music releasing the new package of artists, it was spread around the offices through a endomarketing activation.

How to encourage people to be more eco-friendly and get rewarded for NOT driving? Volkswagen Blue Check-in: in partnership with Foursquare, we turn all parks,...

Based on a market research, Ruffles Fit was developed to achieve some vertical consumers: People who like flavor but have some concerns with their healthy...

Special series of motivational Print Ads for Nike Basketball, concept and key visual for proposal campaign.

— HSBC, Auto Isurance — HSBC has various types of insurance, one of them is the Auto Insurance. To communicate the existence of this product was created an...

Recent acquisition of Vivendi Group, GVT was already one of the largest telecom operators in the country, qualified as the best broadband company for 2...

Conceptual poster for a contest of conceptual arts submitted for a magazine editorial approval. My role:Lead Designer.

Based on an established planning problem, which identified the difficulty people find in a Subway restaurant next to them, mainly by targeting the communication...

Series of casual games made for the digital campaign of Rexona new fragance, Adventure. my role: Creative Supervision note: this project was executed...

Animation made for the internet campaign of Axe's new fragance, Sport Fan. my role: creative supervision note: this project was executed during my...

Axe Twist is a variant that has the premise of change its fragrance during the day to keep women interested in you, under the argument that nowadays they get bored...

Wallpapers series. Originaly made for a feminine skincare brand for their new line of products called 'Butterfly'.

Based on a principle that you can make your day according to your mood, and can change the direction at any time to make it even better and better. Subway has...

The largest claim of HSBC is that even being a global player and he understands the local values of each country where it is present. The annual campaign...

In an extension site for global Claim, the campaign has in its line of communication to be closer to customers, to show that HSBC understands that people are...

Rich media banner AD at MSN homepage made for a Knorr product released in Brazil. My role: Creative Supervision Note: This project was executed during...

A Series of Internet Documentaries to promote HP UIA System in China. The campaign also had support from Social Media Activities, Micro-sites and Events. HP...

For the chinese people is already difficult to trust in someone on the first glance at the same time the black market of used cars in China is a blurred and...

Integrated Campaign for the launch of HP Hotspot Printer in China. The campaign was built around TV Spots, Social Media Activities, Viral Films, Micro-sites and...

As a strategy for maintaining the user's base of "Oi" Internet portal, we sought a solution which was the construction of an entertainment platform, that shows...