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Bauer is reclaiming its name as the most trusted brand in hockey's history. This new site speaks to players and goalies individually by allowing visitors to enter based on their position – having everything uniquely tailored to them, all while providing the same experience. The interface is designed with a modular approach that gives flexibility to the client, and allows for portable content for users.




DATE
February 2009

CLIENT
Olson

ROLES
Art Direction
Design